2 min article

Seller ratings

You can find the best and most reputable sellers on eBay by looking at their seller rating, feedback score, and the number of items they've sold.

Seller ratings let you know how other buyers have found the experience of making a purchase from your seller. The higher the seller's feedback score, the better the seller.

How feedback scores and seller ratings work

When you buy an item on eBay, you can rate your experience with the seller. The ratings you give are then added to the seller's overall feedback, and detailed seller rating scores.

A seller's feedback score is displayed as a percentage beneath their username on their listings. If a seller has a score of 99.5%, it means that 99.5% of the buyers who left feedback for that seller had a positive experience.

You'll also see a seller's star rating as a number in brackets next to their username. This shows how many buyers have left feedback for a seller. The more buyers who have rated their experience positively with a seller, the more assured you can be of getting great service.

Tip
A silver shooting star in a seller's star rating means they've received positive feedback over 1 million times.

Detailed seller ratings

For a more detailed view of a seller's performance, you should look at their detailed seller rating too. This is a breakdown of how buyers have rated that seller in the following areas:

  • Item description – How accurately was it described?
  • Communication – Did the seller communicate well with their buyer?
  • Postage time – How quickly did the seller post the item?
  • Postage and handling charges – Were the costs reasonable?

To view a seller's detailed seller ratings, select the number in brackets next to their username to go to their feedback profile. You'll find stars next to the four different areas, with 1 star being the lowest rating and 5 stars being the highest.

Leaving detailed seller ratings

You can leave detailed seller ratings and feedback for the items you've purchased on the Leave feedback page. 

Rate your overall experience as positive, neutral, or negative. After you leave an overall rating, you can add a descriptive comment and leave detailed seller ratings. Select the stars to rate each aspect of your transaction.

"Verified purchase" will be displayed next to your feedback to let other buyers know that your feedback relates to a purchase completed on eBay.

You have up to 60 days from the date you received your item or from the estimated delivery date (whichever comes first) to leave your ratings and feedback for the seller. If no estimated delivery date is provided, you have up to 90 days from when you completed your purchase to leave feedback for the seller.

You can view all the feedback you've left or received in your Feedback profile - opens in new window or tab. From there you can also follow up and respond to feedback.

Top Rated Sellers

Our best sellers earn Top Rated level, which means they've provided a great experience for their buyers and consistently deliver outstanding customer service.

Members can become Top Rated Sellers whether they sell a little or a lot, provided they meet our highest levels of customer service.

eBay Premium Service

Top Rated Sellers receive the eBay Premium Service badge on qualifying listings. Here's what buyers get with a eBay Premium Service item:

  • A minimum 30-day money-back free return policy
  • A free domestic delivery option within 3 working days
  • An express delivery option within 2 working days for no more than £10
  • A tracked service for items over £20

When you buy an item on eBay, you can rate your experience with the seller. Your rating is then added to the seller's overall feedback score.

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